Unsold meals from restaurants are thrown away while the homeless go hungry.
Let's feed the homeless and deliver fine-dining, from a food truck.
Gone are the days of lining up at a dreary soup-kitchens. Instead Hellman’s will purchase a fleet of brightly coloured food trucks that collect unsold meals from high-end eateries and distribute to those in need.
A simple app will allow restaurants to flag they have unsold food to donate and the truck can collect before arriving at scheduled locations to feed the homeless.
Alarmingly, 85% of homeless are men. So let’s offer beard trims and grooming to create the 'Original Hipster'. A series of portraits will be commissioned to celebrate the work that the Leftover Food Truck undertakes and get more venues to sign up. These will be auctioned off at a charity event, and also be used as digital billboards and content for ‘The Leftover Food Truck's’ social channels.
To hell with food waste